Gunday Brunch 67: How to Spot a Bad Instructor

Annette Evans of Own Her Own is back this week to talk about red flags in the instructor community, and how to tell if your instructor might not be the best.

Cash n’ Go instruction is unfortunately still a problem in the industry as trainers with very shallow backgrounds, limited knowledge, and often dangerous misconceptions about the right way as they’re convinced of their own weapons handling supremacy make flashy SEO strong sales pitches. They do well on the ads so they get the business but they’re selling snake oil at the end of the day and promising safety for the trade.

It’s hard to verify instructors, relatively speaking, in the pay per review era. Reliance on non-qualified reviewer experiences is also of highly limited value. But it is doable and something you should do, just as you should for any lifesaving field like first aid, before investing a not insubstantial sum of money and time into their hands.

Keith is the Editor-in-Chief of GAT Marketing Agency, Inc. editor@gatdaily.com A USMC Infantry Veteran and Small Arms and Artillery Technician, Keith covers the evolving training and technology from across the shooting industry. A Certified Instructor since 2009, he has taught concealed weapons courses in the West Michigan area in the years since and continues to pursue training and teaching opportunities as they arise.